Emo pop (short for emo pop punk) is an emo subgenre that uses elements of emo but also embraces pop punk influences, such as more concise songs and hook-filled choruses. It began in the Midwestern United States during the reinvention of emo which happened in the 1990s.
Allmusic describes the style as blending "youthful angst" with "slick production" and mainstream appeal, using "high-pitched melodies, rhythmic guitars, and lyrics concerning adolescence, relationships, and heartbreak."
Britain's The Guardian described the style as a cross between "saccharine boy-band pop" and emo. Newer emo pop bands have toned down extremities in loud/soft changes to make a more widespread appeal.